Charitable Organization Information

Incorporated:        June 27, 1984

IRS EIN:              35-1650560, registered 501c3

Event Date:           Last Saturday in October. Race starts at 10:00a, Awards start at 12:00p

Event Description: Competitive run and non-competitive walk events over spectacular fall foliage landscape
                                with moderately rolling terrain through Historic Irvington, Pleasant Run Parkway, and Ellenberger Park.

Event Staff:           All event staff and committee members are volunteers.

Event Promotion:  10000 printed flyers of which 4000 are mailed to runner registry, 6000 are distributed via sponsors,
                                event partners, and fitness–related businesses throughout the greater Indianapolis area
                                (i.e. running and sporting goods businesses, YMCA, libraries).
                             Press Releases and public service announcements sent to statewide media.
                             Targeted newspaper ads and Community Calendar listings.

Event Proceeds:    Donated directly to local youth focused charitable groups or organizations.

Website:                www.hiprr.org

Sponsorship Levels

Sponsorship       Level        Benefit and Promotion

$ 0 - $ 499        Bronze      Name in flyer, pre-race and post-race announcements "Sponsored By" promotion of specific
                                               covered or donated equipment, service, product, or award.

$ 500 - $1499   Silver        Bronze level plus: Logo in flyer and on 18"x24" coro-plast sign, name on event banners,
                                               static Logo on website

$1500 - $2499  Gold         Silver level plus: Logo on flyer cover, name on limited edition poster, clickable Logo on website,
                                               vendor rights

$2500 - up         Platinum   Gold level plus: Exclusive naming rights of run or walk, pre-race introduction of sponsor
                                               representative.